The design of the new brand shop was inspired by the interior design of Karl Lagerfeld’s house and office – marble, brass, sketches on the walls, and a carpet as in the house of the designer. The red velvet chairs and the wooden floors were inspired by antique furniture and traditional French architecture – like in the KARL LAGERFELD brand house.

The new shop is presenting the Spring-Summer 2021 collection. It is dedicated to the theme of the future that designer Karl Lagerfeld liked so much. The focus is on how digital technologies shape modern design and introduce new meanings to fashion.

The new collection is a mix of womanliness and futuristic details; a combination of bright colours, openwork fabric and structured silhouettes.